no.1753-FOCUS GROUPS AT ALA

From: Lynn F. Sipe <lsipe_at_calvin.usc.edu>
Date: Thu, 4 Jun 1998 09:58:31 -0800
To: COLLDV-L_at_usc.edu
[A need for prompt response makes this one of three 'early' postings re:
ALA Annual.]

From: "Mak,Collette" <makc_at_oclc.org>

> FOCUS GROUP OPPORTUNITY AT ALA WASHINGTON DC
>
>
> OCLC will conduct facilitated group discussions with managers who have
> responsibility for collection development. The group discussions will
> be
> held in Washington DC during the American Library Association
> conference.  The primary purpose of the discussion among 10 librarians
> and the facilitator will be to elicit comments and opinions from a
> sample of OCLC members.  This research project will investigate the
> future direction of OCLC collection development products and services
> which will assist OCLC to better meet members' needs.
>
>
> The focus group sessions will be held on:
>
> Sunday, June 28 between 1:30 p.m. - 3:30 p.m. for Academic and
> Research
> Libraries
>
> Monday, June 29 between 9:00 a.m.- 11:00 a.m. for Public Libraries
>
> Please respond by completing the attached form (below) and fax it to
> Diane Cellentani at (614-844-5641) or responding by e-mail to Collette
> Mak at makc_at_oclc.org by Friday, June 5.  Diane represents a research
> consulting firm conducting the focus groups for OCLC.  If you have
> questions, please call Diane Cellentani at Marketing Backup
> (800-890-3054).  We will mail a confirmation letter with details by
> mid-June.
>
>
> Participant
> Name:_________________________________________________________
>
> Title:________________________________________________________
>
> Library Name: _____________________________________________
>
> Street Address:_________________________________________________
>
> City/State or Province/Zip or Postal
> Code:_________________________________________
>
> Phone #:______________________________
> FAX:______________________________
>
> OCLC Symbol:_________
>
>
> THANK YOU!
> Please FAX to (614) 844-5641 by Friday, June 5
>
> posted by Collette Mak (makc_at_oclc.org)  on behalf of Diane Cellentani
Received on Thu Jun 04 1998 - 10:56:07 EDT